TracPoint Launches “GatherPoint” – A Powerful New Tool for Wireless Retailers and Franchise Networks to Boost Employee Engagement

May 28, 2025

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[Middleton MA 5/26/25] – TracPoint, a trusted leader in digital engagement solutions for the wireless and franchise industries, is excited to announce the launch of GatherPoint, the newest innovation in its TracPoint Apps platform. Created to meet the unique needs of wireless retailers and franchise businesses, GatherPoint transforms the way organizations connect with employees, foster culture, and amplify brand reach all within their own branded App and Digital Business Card.
GatherPoint enables wireless retailers and franchise owners to turn their frontline teams into active content creators and brand ambassadors. Whether sharing in-store experiences, customer success stories, or tips from the field, employees can now engage directly within the company’s mobile ecosystem.

Key Features Tailored for the Wireless & Franchise Industries:
  • In-App Content Creation: Employees can easily capture and upload photos, videos, and testimonials right from the sales floor.
  • Real-Time Peer Interaction:  Like, comment, and collaborate across store locations or franchise territories.
  • Strengthen Brand Consistency: Keep messaging aligned across all stores while allowing local teams to showcase their voice.
  • Enhanced Digital Business Cards: Allows employees to easily share their contact information along with all the latest company promotions & content to customers to drive new sales and loyalty.

“Franchise systems and wireless retailers rely on strong culture, communication, and customer experience. GatherPoint was built with exactly that in mind,” said [Brad MacArthur], [President] at TracPoint. “It gives multi-location businesses a modern way to engage their teams, celebrate local wins, and unify their message, all inside a branded mobile app they already use to drive sales.”
GatherPoint is available now as a feature within the TracPoint Apps platform and can be customized for wireless dealerships, authorized retailers, and franchise brands of all sizes.