Top 10 Digital Promotion Ideas to Drive Traffic this Holiday Season

September 09, 2022


The holidays are right around the corner and we know you're probably busy stocking up on inventory and getting your sales staff ready. According to a new report by Salesforce, shoppers will pay more attention to value and get an earlier-than-usual start to beat price hikes! That means your business needs the tools to easily create promotions and deploy them so they're front and center for your customers. Is your business ready?

The TracPoint Promotion Designer tool allows users to create and track promotions that are customized for your brand within minutes. Using the drag and drop designer, retailers can easily create holiday themed promotions. 

Holiday promotions

To get you started here are 10 holiday promotion ideas to keep your business on track this holiday season:

1. Referral Coupon

It's that time of year where friends and family are crowded around the dinner table for a holiday meal. Allow your customers to easily pass along your promotions to all their friends and family to drive sales and bring in new customers. With our promotions module you can track shares and redemptions to create your own referral program around any promotion.

Referral Promotion

2. Limited time offer.

Our tool also lets you add a countdown timer, creating a sense of urgency with your customers. Good examples of this would be a "Black Friday" promotion good for that day only. Like the title of this blog, do a "12 days of Christmas" promotion, with a special, one day promotion each day leading up to Christmas.

Limited Time Offer

3. Friends and family discount

Give your employees a special gift that they can pass along to friends and family for the holiday season with an exclusive friends and family promotion.

Friends and Family Discount

4. Black Friday is back

Black Friday has looked very different the last few years. With the pandemic cooling down and inflation heating up, shoppers will be shopping early and looking for deals. Our drag and drop designer allows you to easily create Black Friday promotions and deploy them to your customers via your own custom branded app, social media, sms, email and more!

Backpack drive

5. Donation/charity program

The holidays are a great time to give back to those in need. Give 10% off when customers bring in canned foods for local pantries, or put together a backpack drive for kids during your back to school campaigns.

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6.Trade In Promotion

After the holidays are over create a coupon that encourages trade ins. For example, trade in your old device, and we'll give you a full trade in value plus $50 in store credit!

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7. Accessory Bundle

Accessory bundles are a great way to upsell! For example, buy any 2 accessories and get 20% off. Buy any 3 accessories and get 30% off!

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8. Holiday BOGO

The only thing people are looking forward to more than Christmas morning is the new iPhone expected to come out this October! Your carrier's stores will be doing a Buy one iPhone get one free promotion and you should too to take advantage of the new iPhone release.

Black Friday BOGO

9. Thank You Promotion

Show your appreciation to your loyal customers by thanking them and providing them with with a $10 thank you coupon for shopping in your store that day. 

App REVV Pop-up (8)


10. Gift Card Bundles

The holidays are a great time to promote in store gift card purchases. Everyone loves a gift card, right!? Give your customers an extra $10 if they purchase a $50 card, and $25 more if they purchase a $100 card. A great way to help your holiday customers knock items off their gift list while they are in your store!
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Are the promotions on your website reaching your customers? With your own custom digital business card, you can add promotions right onto the home screen of your customer's device! You can also use our promotions module to share them with your customers on all of your social pages, email and messenger apps. With our integration into iQmetrix, you can even track redemptions by generating serialized barcodes and uploading them into your RQ POS.


Engage your employees to easily share your holiday promotions with their friends, family and every customer who enters your store! Click below to learn more!

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