Why switch from paper to digital business cards?

October 05, 2021
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Press Release: iQmetrix Integrates with TracPoint’s Mobile Business Card and Employee Networking App

September 23, 2021
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15 Social Media Content Ideas for Small Businesses

June 25, 2021

People are using social media all day, every day, all around the world. As a small-business owner, you might be wondering how to reach the right people on[..]

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How to Conduct a Social Media Competitive Analysis in 5 Easy Steps

May 13, 2021
When you’re working to build your brand on social media, it’s important to know what your competitors are up to. A social media competitive analysis[..]
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3 Tips for Responding to Your Online Reviews: The Good, the Bad and the Ugly

March 26, 2021
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Boosted Posts vs Facebook Ads: How It Works and Why You Should Know How

March 19, 2021

Advertising on Facebook and other social media channels helps you to build brand awareness, generate leads and grow your following. If you’re not[..]

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3 Steps to Knock Your Product Launch Out of the Park on Social Media

March 05, 2021

It’s the moment you’ve been waiting for — you’re finally ready to launch your product. Whether you have a brand-new startup or a seasoned business, the[..]

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How to Create a Culture of Employee Advocacy

February 25, 2021
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Top 5 Social Media Tips for Small Businesses

February 12, 2021
With our recent addition of new TracPoint Managed Care services, we’ve been working with small businesses to help them optimize their social[..]
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The 4 Types of Content Your Employees Should Post for You

February 03, 2021
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Directory Listings: What They Are, Why They Matter and How We Can Help

January 27, 2021

When it comes to reaching local customers, it’s imperative that your online business listings are up-to-date and consistent across the web. That’s[..]

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5 Big Reasons You Need an Employee Advocacy Program

January 12, 2021
If you haven’t set up an employee advocacy program for your company yet, now is a great time to get things rolling as we begin a new year. With[..]
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4 Social media marketing lessons learned in 2020

December 11, 2020

As you look back at your social analytics from 2020, you’ll likely see a few social media marketing lessons emerge. You’ll see the types of[..]

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How to handle negative online reviews

November 16, 2020
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The Market for Holiday Shopping has Dramatically Changed

October 21, 2020

Fall is well underway and people are already beginning to prepare for the most wonderful time of the year. As if, the holiday season isn’t already hectic[..]

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